Web Site Traffic Tracking and Monitoring

Search Engine Optimization

There are several ways to influence search engine results, ranging from optimizing Web sites to instituting pay-per-click ad campaigns; this book lays out the various approaches with clear "hour-a-day strategies" for improving results Drawing on their years of experience as successful search engine optimization (SEO) consultants, the authors provide readers with detailed, practical, web site traffic tracking and monitoring and often surprisingly simple techniques for bringing targeted traffic to Web sites Presents strategies for setting SEO goals as well as developing web site traffic tracking and monitoring and implementing an SEO strategy that can include both free web site traffic tracking and monitoring and paid efforts Provides key tools for monitoring trends, measuring the competition, web site traffic tracking and monitoring and tracking SEO results Copyright (C) Muze Inc. 2005. For personal use only. All rights reserved.
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Web traffic - Web traffic is the amount of data sent and received by visitors to a web site. It is a large portion of Internet traffic.

Site Meter - Site Meter is a service which provides counter and tracking information for Web sites. By logging IP addresses and using JavaScript to track visitor information, Site Meter provides Web site owners with information about their visitors, including how they reached the site, the date and time of their visit, and more.

Type-in traffic - Type-in traffic is a term describing visitors landing at a web site by entering a word or phrase in the web browser's address bar rather than following a hyperlink from another web page; using a browser bookmark, or a search-box search. It stands to reason that if you are in the business of selling widgets, then owning the domain name widgets.

Slashdot effect - The Slashdot effect is the term given to the phenomenon of a popular website linking to a smaller site, causing the smaller site to slow down or even temporarily close due to the increased traffic. The name comes from the huge influx of web traffic that often results from sites being mentioned on Slashdot, a popular technology news and information site.

websitetraffictrackingandmonitoring

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